Let’s Save the World from Bad Content with Aaron Orendorff

Podcast: Available on iTunes Hear Us On Stitcher Watch Us On YouTube

Writing is never an easy task. It’s time-consuming and brain draining!

Worse, things tend to happen when you’re not sure of the right things to do in the first place, to learn the secrets to becoming an iconic writer with our guest today, Aaron Orendorff – the founder of Iconic Content.

Aaron is also the editor in chief of Shopify Plus, a content strategist, freelance copywriter,  and a regular contributor to Mashable, Fast Company, Business Insider and more.

Matthew and Aaron discuss: 

  • Aaron’s quick snapshot of what’s keeping him busy in recent months.
  • Aaron’s strange backstory about how he landed in this career and what inspired him to love this craft so much.
  • The do’s and don’ts in writing articles and dealing with different publishers like 1.Do always send a complete article 2.Don’t give the editor extra work 3.Do your best to make it timely (at least popular) 4.Look at what’s trending and use a little spin to it

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Repurpose – The Best Thing Since Sliced Bread by Hani Mourra

Podcast: Available on iTunes Hear Us On Stitcher Watch Us On YouTube

We get to introduce you to you an amazing automation tool called Repurpose. In today’s episode, you will learn how ‘Repurpose’ liberates entrepreneurs away from reinventing the wheel so they can spend more time and money inefficiently– while growing your business or personal brand.

We hear the creator of Repurpose Hani Mourra-who is also a Software Engineer and the creator Simple Podcast Press, Simple Social Press, and Simple Video Press (automation tools designed to automate converting, publishing, and distributing your podcasts and live broadcast).

Matthew and Hani discuss:

  • Hani’s snapshot of what’s keeping him busy in recent months
  • His story about what inspired him and made him create such brilliant and helpful automation tools like ‘Repurpose’
  • Hani’s recommendations like things we need to consider when opting to automate a certain task or a process:
    • He asks what’s going to help your business in a long-term vs. how much time you will spend upfront doing it yourself
    • Make a list of the things you do, you want to do and you can’t do and shouldn’t be doing and put a value to it
    • If you’re starting and you’re small- don’t worry much about automation. Get your process documented so it’ll be easier when you get things automated

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The Missing Truth from Traditional Money Advice with Jen Hemphill

Podcast: Available on iTunes Hear Us On Stitcher Watch Us On YouTube

This week’s episode talks about Money in a way that goes beyond the conventional advice we usually hear. Our guest Jen Hemphill: author of the book, ‘Her Money Matters: The Missing Truth from Traditional Money Advice’ uncovers new and practical advice that helps women unleash their inner confidence so they can manage their finances and experience financial freedom.

Matthew and Jen discuss:

  • Jen’s story about her journey behind how she came up with her advice on managing money
  • Her influences and motivations behind becoming a money coach
  • The wrong mindset and wrong practices of handling money

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