My #1 Book for Entrepreneurs Interviewed on A Guide to the Good Life

williamirvin_hardcoreHappy New Year!

This year I´m doing a life experiment on living stoically and who better to kick the year off than my favorite stoic author!

William B. Irvine is the author of A Guide to the Good Life: The Ancient Guide to Stoic Joy. This is the book that I consider the most important book and starting point for entrepreneurs. It has totally transformed my approach to life and business.

We discuss:

  • How entrepreneurs can achieve tranquility and success
  • The importance of focusing on what we can control, and letting go of everything else
  • The importance of letting go of wealth, fame and popularity
  • How to use negative visualistation to achieve joy and happiness
  • And much, much more!

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My Top 10 Books To Read For Entrepreneurs 2016

erlendbakkeHere are my top 10 books to read that made the biggest impact in my entrepreneur life:

#10 Think and Grow Rich – Napoleon Hill

  • Commissioned by the Andrew Carniege, the world’s richest man because he wanted more people to understand how to create wealth.
  • I learned to focus, focus and focus!
  • My main takeaway is the power of mastermind. I meetup with the same group of people every month over dinner and we talk about challenges and issues and have a blast.

#9 Become a Key Person of Influence by Daniel Priestley

  • He talks about a 5-step process of raising your profile, becoming an expert in your industry so you can charge more and automatically generate leads to your business.
  • The 5-step process is you need a perfect pitch. Pitch for my business is helps liberate entrepreneurs by outsourcing to the Philippines.
  • I learn to consistently repeat your pitch to your audience to remember you for you can only remembered for one thing.

#8 Profit First by Mike Michalowicz

  • When you have revenue in a business, you put them in different buckets based on the percentage. The most important bucket as a business owner and entrepreneur is you actually pay yourself profit every year.
  • He recommends that you do not have this bank account in the same bank as your other money. So you never actually see it.
  • Download Profit First app so it can help you calculate what you should be putting into different buckets.

#7 Choose Yourself by James Altucher

  • Now is the best time to start you own business.
  • I learned how it’s important to generate money for yourself.
  • I also learned Important habits like eliminating certain people, be physically active everyday – walking, healthy eating.

#6 The Psychology Influence of Persuasion by Robert B. Caldini

  • I believe this is the only marketing book you need to be successful in your business. This is because he bases his insights on how we humans are an functions as social animals.
  • The importance of understanding the fundamentals of marketing like reciprocity – how businesses offer free samples because when you try it first, you are more likely to buy.

#5 Rich Dad Poor Dad – Robert Kiyosaki

  • I learned about the cash flow quadrant which consists of being an employee, self-employed, business owner, and investor.
  • It’s all about being on the right side of the quadrant – being a business owner and/or investor as that’s where all the wealth is.
  • Good book to read to understand how society really works.

#4 The 4-Hour Work Week – Tim Ferriss

  • My main takeaway is I don’t need millions and millions of dollars to be happy.  You can rent things to experience things that you want.
  • Knowing your freedom number – how much do you actually  have to earn for you to be happy.
  • Work smarter, not harder.

#3 The Effective Executive by Peter Drucker

  • Do first things first, and second things not at all. It’s frustrating to do many things at once. Stay focused.
  • The 4 Hour Work Week is largely based on this book in terms of  how to get things done.
  • This book transformed how I work and how I focus.  It’s made me a happier entrepreneur because now I have won a lot of my time back and I don’t feel like overwhelmed.

#2 The Compound Effect by Darren Hardy

  • How does the compound effect work? It starts with 1,2, 4, 8, 16,  32, 64, etc. So it’s increasing by doubling. Every thing in your life is compounding.
  • Every little decision you make in your life becomes relevant. Choosing to save $100 a week becomes relevant.
  • Start with small daily habits.

#1 A Guide to the Good Life by William Irvine

  • I love it because it based on ancient philosophies such as you cannot change the past; you cannot control the future, etc.
  • Let go of popularity, fame and wealth and to focus on serving mankind.
  • Negative Visualization is another aspect of this book that I really enjoyed.

Market Your Way To Success And Be A Best-Selling Author At The Same Time, with Tom Corson- Knowles

Tom Corson- KnowlesTom Corson-Knowles started his first business at the age of 13. I’ll let that sink in for a bit, while you think about what you were doing at age 13. I think I was probably playing my NES…anyway, while we can’t all be so committed at such an early age, we can learn from Tom’s many years of experience in the self-publishing world by listening to this week’s episode!

Some highlights:

  • At around 2.20 Tom explains how he got started in business with his dad.
  • At around 6.00 he graduates from working with dad to selling his own books, almost by accident at first.
  • At around 9.00: “a book is the only marketing tool that will actually pay you at the same time as being marketing for your other products.”
  • At around 10.00 Tom explains why the publishing world can never truly be a saturated marketplace, no matter how many people are able to get their work out there these days.

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